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Fantasy Trend Report

Track Patterns Relating to the Supernatural and Other Phenomena

— April 3, 2012 — Art & Design
In recent years, there has been a surge of fantasy-related elements creeping into various arenas. Whether it's blockbuster films or modern street art, the Fantasy Trend Report examines patterns that are affecting various industries and capturing the attention of consumers everywhere.

Have you ever considered the elements causing the massive success of the Harry Potter and Twilight books/films? Or wondered why online fantasy games are so prominent? The data in our report will not only provide insight into these questions, but it will give you a clear picture of consumer habits and interests. Filled with hundreds of fantasy market research examples and 101 PRO Trends, including Pop Culture Vacations, Toon Morbification and Nostalgic Escape, this research is essential for marketers, researchers and advertisers that want to isolate consumer habits and identify key patterns in the fantasy genre.
Trend Themes
1. Pop Culture Vacations - Identify opportunities for disruptive innovation in creating unique travel experiences centered around popular fantasy worlds.
2. Toon Morbification - Explore ways to incorporate dark and edgy elements from fantasy genres into various industries, such as fashion and interior design.
3. Nostalgic Escape - Leverage the consumers' desire for nostalgia and escapism by developing products and experiences that transport them to a fantasy world.
Industry Implications
1. Film and Entertainment - Discover disruptive innovation opportunities in creating immersive and interactive fantasy experiences through film and entertainment.
2. Gaming - Explore disruptive innovations in the gaming industry that cater to the growing demand for online fantasy games.
3. Fashion and Design - Identify disruptive innovation opportunities in incorporating fantasy-inspired elements into fashion and interior design, appealing to the consumer desire for unique and otherworldly aesthetics.
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