Hero Tattoos

By: lourdes sanchez bayas - Published: Mar 26, 2008 • References: missandladysboutique.de & guerrilla-innovation
These are called Hero Tattoos and what they do is fake street cred.

So for example, If someone takes a nasty, embarrassing spill and sustains a cut that needs stitches, they can get a tattoo claiming that they got the scar fighting off an armed robber who slashed him with a knife. I'm making stuff up here but basically, that's the gist of it. If you have a scar that you acquired in a rather pedestrian, lackluster way, no problem. You can get a Hero tattoo saying that you got the scar saving a baby's life or something like that. At the moment, Hero tattoos are only available in German. Thank goodness for that. Stats for Faking Street Cred Trending: Older & Average
Research: 7,451 clicks in 425 w
Interest: 4 minutes
Concept: Faking Street Cred
Related: 64 examples / 49 photos
Segment: Males, 18-55
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