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Digitally Produced Sun Screens

Beijing Created Screens to Display a Fake Sun on the Foggiest Days

— January 23, 2014 — World
Beijing just needs a little fake sun on a foggy day. The pollution in Beijing is so bad that fake sun screens have been put up to make up for the sun that's been lost in the fog.

The Beijing smog issue has been well-documented. It's so bad that it's become virtually impossible to see the sun or the sky. If you're looking down to actual numbers, there is 671 micrograms of pollution in the air per meter, and the World Health Organization says that 25 micrograms is the absolute maximum safe level. This gives readers a better idea of just how bad things are down there.

These screens have popped up all over Beijing and they are a bright reminder that regardless of the intense fog, the sun is still shining.
Trend Themes
1. Fake Sun Screens - Opportunity for companies to develop innovative ways to produce and install fake sun screens in heavily polluted areas.
2. Pollution Mitigation Solutions - Potential for businesses to create and market products that help reduce pollution and improve air quality in highly polluted cities.
3. Smog Awareness Campaigns - Opportunity to create educational campaigns and raise awareness about the dangers of smog and its impact on public health.
Industry Implications
1. Environmental Technology - Development of new technologies and solutions to combat air pollution and improve environmental conditions in heavily polluted areas.
2. Architecture and Urban Planning - Integration of innovative design elements and urban planning strategies to mitigate the effects of smog and improve the livability of polluted cities.
3. Renewable Energy - Expansion of renewable energy sources to reduce dependence on fossil fuels and decrease air pollution in cities with high smog levels.
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