Rookie
While at first glance this device looks like a mobile phone, it won't be long til you figure out that it won't make calls, but that it is, in fact, a mobile hair remover.

It's not a razor either; use the buffer to remove residue and maximize smoothness, then shower or bathe and follow with body moisturizer.

I think the portable designs and the nice aesthetic are fantastic.

Implications - Body hair is essentially a taboo topic that many people avoid publicly discussing. Products that allow people to conceal these embarrassing issues are essential in the eyes of shy consumers who would jump at the opportunity to purchase a product like this.