Prankster Who Published Fake Ads Tells His Tale
Implications - Prankster Juan Isidro Casilla has trumped the advertising system with his fake Gucci ad he managed to have published in the paper. Before it was revealed as a stunt, the ad was printed on a full double-page spread which had his naked torso on display advertising the brand's perfume.Stats for Fake Ads (Follow Up) Trending: Older & Warm
Traction: 10,031 clicks in 408 w
Interest: 4 minutes Concept: Fake Ads (Follow Up)
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Segment: Males, 18-35 Comparison Set: 13 similar articles, including: presence-rewarding apps, money managing campaigns, and 80 hip hop fashion finds.