Facebook Groups is Dedicated to Group Chats on the Go

By: Laura McQuarrie - Nov 25, 2014
References: newsroom.fb & marketingpilgrim
Earlier this fall, Facebook Creative Labs unveiled 'Rooms,' a standalone app that functioned like an oldschool chatroom—and now Facebook is back with another new app called Facebook Groups. While Rooms satisfies the need for anonymity and nostalgia, Facebook Groups is tailored for those who like to keep connected with specific groups of people in their network.

Rather than trying to do it all, this standalone app does just one thing—deliver notifications from groups on Facebook. If you're involved in a number of groups on Facebook, this is a great way to keep everything neat and organized, stay on top of updates and communicate with more than one person at once on the go. Based on the pages you have liked, Facebook also makes suggestions for groups that you may like to join.