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Brightening Banana Primers

Ole Henriksen's Banana Bright Face Primer is Instantly Illuminating

— February 19, 2019 — Fashion
Following the launch and the immense success of its Banana Bright Eye Crème, Ole Henriksen is introducing its first-ever makeup product in the form of its Banana Bright Face Primer. The new product is touted as a Vitamin C-powered illuminating primer that helps to instantly boost radiance, extend makeup wear, blur imperfections and hydrate the skin.

Naturally, this product was inspired by the brightening, color-correcting "banana powder" used by makeup artists and has the potential to be worn in a wide range of ways, including under makeup, mixed into foundation or worn on its own to create a healthy glow thanks to its sunny tint.

Thrifty consumers have been integrating banana into their beauty routines for years with DIY concoctions of their own, and now, a number of banana-infused skincare and cosmetic products are emerging to share the fruit's beautifying benefits.
Trend Themes
1. Banana-inspired Beauty Products - The emergence of banana-infused skincare and cosmetic products presents a trend towards using natural ingredients for beauty purposes.
2. Instantly Illuminating Primers - The success of Ole Henriksen's Banana Bright Face Primer suggests a trend towards using primers that not only help extend makeup wear but also instantly boost radiance and blur imperfections.
3. DIY Beauty Hacks - With consumers creating their own beauty concoctions using bananas, there is a trend towards DIY beauty hacks and looking for simple and affordable alternatives to beauty products.
Industry Implications
1. Beauty - The beauty industry has the opportunity to explore and develop products that use natural ingredients like bananas for their benefits.
2. Cosmetics - The cosmetics industry can explore and develop new types of primers that are not only meant to make makeup last longer but also provide instant illumination to the skin with their ingredients.
3. Health and Wellness - The trend towards DIY beauty hacks using natural ingredients demonstrates an opportunity for the health and wellness industry to explore and develop new natural solutions and alternatives for beauty needs.
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