Privacy and Internet Safety are major concerns for parents when their kids join a social network, but the Everloop mobile app is a phone-based social network that makes cyberspace a secure place for its only and most vulnerable audience -- under 13 year-olds.
Strategically filling the void that Facebook has left untouched, Everloop enforces a 'no-adults-allowed' policy to ensure that the network is just for tweens and their peers. Features like 'post flagging' exist so kids cannot swear or submit inappropriate comments; this is in an effort to teach them appropriate Internet behavior. Another interesting aspect of Everloop is the 'Goob' function, which allows kids to virtually prank each other in a more old-school way (who doesn't love a good tee-pee-ing?) to keep children young and wholesome. Given the dependancy that people have on their phones, the choice to make it mobile-based is a promising development.
Everloop is one of the first of newer social media networks that looks to create an environment providing parents peace of mind knowing that their youngsters are safe.
Stats for Tween Mobile Social Networks
Trending: Older & Chilly
Research: 1,009 clicks in 206 w
Interest: 1.3 minutes
Concept: Everloop Mobile App
Related: 85 examples / 65 photos
Segment: Neutral, 4-18
Comparison Set: 31 similar articles, including: child-friendly radios, social network photo-sharing devices, and student-based social networks.
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