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The Etro Spring/Summer 2014 Ads Incorporate Bright Lighting

By: Jordy Eleni - Published: • References: etro & fashionmention
The Etro Spring/Summer 2014 campaign displays a highly illuminated set. Photographer Mario Testino took snapshots of models Jos├ęphine Le Tutour, Kendra Spears and Kremi Otashliyska as light poured through thin fabrics, drawing attention to the collection and to the brand's creative direction.

Showcased by way of the beams of light is the current collection of Etro apparel. Much like the beaming background is its assortment of electric yellow and blue patterned dresses, red and pink paisley print one piece suits and all white denim.

No matter the items one takes to in this Etro line, what remains present throughout the series is its display of ornamental design. Swirling shapes are the rule, making for a daring series. Stats for Entirely Illuminated Fashion Campaigns Trending: This Quarter & Average
Traction: 1,242 clicks in 13 w
Interest: 3.2 minutes
Concept: Etro Spring/Summer 2014
Related: 96 examples / 74 photos
Segment: Neutral, 18-35
Comparison Set: 35 similar articles, including: lush melancholy editorials, artfully illuminated editorials, and sensually illuminated lookbooks.