Weezer Breaks 6 Records to Launch New Video

By: lourdes sanchez bayas - Published: Oct 8, 2008 • References: weezer & asylum
Indie band Weezer just released a video for their song Troublemaker in which several official world records were established.

As you may recall, Weezer made a video for their song Pork and Beans featuring several internet "celebrities" such as Chris, Leave Britney Alone, Crocker a few months ago that went viral and was watched by an estimated 20 million people.

"During the shoot for the "Troublemaker" video, world records were officially set in various categories, including "Largest Game of Dodgeball," "Most People in a Custard Pie Fight," "Most People Riding on a Skateboard," "Largest Air Guitar Ensemble" and "Longest Guitar Hero World Tour Marathon." Additionally, the band’s drummer, Pat Wilson, appears in the video playing what is reportedly the "World’s Smallest Drum Kit," which the band is petitioning Guinness to include as well."

Weezer is hoping that Troublemaker enjoys the same success as Pork and Beans. Stats for World Records as Advertising Trending: Older & Chilly
Research: 2,980 clicks in 398 w
Interest: 4 minutes
Concept: World Records As Advertising
Related: 35 examples / 27 photos
Segment: Males, 18-35
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