Celebrity blogger Christina Caradona also known as Trop Rouge shot a cute video for an Esprit campaign called 'I Love My City.'
Esprit launched the campaign in which famous bloggers and models represent the unknown side of their cities. In this campaign, Esprit will present some of the most interesting cities in the world and the first on the list was the city that never sleeps, New York. Christina, along with her friend and blogger Yvan Rodic from FaceHunter strolled around and showed her dearest shops, cafes and places that she likes. She explained why she loves to live near the river, why she loves designers from NY, where is the best french fry sauce, where her favorite little escape place is and confirmed that her heart is completely in NY. Esprit campaign moves to Amsterdam on September 17, 2012, and the next stop is Paris on October 1, 2012. The campaign ends in Hong Kong on October 15, 2012.
Stats for Metropolis Passion Promotions
Trending: Older & Mild
Research: 548 clicks in 194 w
Interest: > 3 minutes
Concept: Esprit, Campaign, Blogger, NY
Related: 77 examples / 59 photos
Segment: Neutral, 12-55
Comparison Set: 28 similar articles, including: soccer stud campaigns, rasta-inspired camouflage campaigns, and clothes-loving campaigns.
Metropolis Passion Promotions
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