Illusory Cabinets and Lighting in Impossible Shapes
The shiny black light box also replicates the 'impossible' structures the Dutch artist made famous.
Implications - Consumers are attracted to products and services that highlight intricacy and are loaded with details. Buyers connect better to these products because it helps them realize how much time is invested in creating it. Businesses can use this format by drawing in a more emotionally connected clientele.