Superstar

Instead of Chopping Trees, EPM Helps Trees Offer Free Book Downloads

By: Laura McQuarrie - Published: • References: epm.co and creativecriminals
Turning a tree into a book is a destructive process, but as public utilities company EPM is proving, there's an easier way to read a book.

In MedellĂ­n, if you want to read a book, you can go and sit at the base of a tree, connect to the 'Letter Tree wireless network on a mobile device and get access to a free book you can read. Each park tree has a totally unique book for download, so it's a brilliant way to encourage reading, as well as enjoying nature. Each of the trees that are part of the project are equipped with a distinctive birdhouse and a plaque explaining how it all works.

The project by EPM was initiated as part of a way to encourage Columbians to read more than an average of two books per year, since this is one of the lowest rates in all of Latin America.