Esquire magazine will use honest-to-goodness ePaper to commemorate their 75th year. The high tech cover will flash "the 21st Century Begins Now" when it's on the newsstands. Esquire hopes it will make the Smithsonian.
The early prototypes had a cord that needed to be plugged into a power pack. Hopefully they will have this little detail worked out by press time. On the down side, the magazine will run out of juice after 90 days.
The editor says he has been frustrated with the lack of change in magazines over the past 150 years. Ink on Paper. Yeah, that's about the same as it's always been, I sure hope they can pull this off.
Stats for ePaper Magazine Covers
Trending: Older & Mild
Research: 3,780 clicks in 409 w
Interest: 4 minutes
Concept: EPaper Magazine Covers
Related: 46 examples / 35 photos
Segment: Neutral, 18-35
Comparison Set: 17 similar articles, including: social media hitchhiking projects, collectible movie villain toys, and rewarding retail recycling programs.
ePaper Magazine Covers
More Stats +/-
Collectible Movie Villain Toys
Social Media Hitchhiking Projects
Rewarding Retail Recycling Programs
Intricate Face Collage Ads
Pastel Streatwear Looks