The Toilet Institute of Japan is encouraging people to conserve with their new campaign, 'Let's Love the Toilet.' Of course, the message is to reduce waste by using less toilet paper.

Danny Choo did some translation of a few of the messages: "Use toilet paper with care," "Think about the next person," and "We can help our Earth starting from the toilet," are some of the campaign's gems.

The site also has wallpaper for computer desktops that features some wonderful Engrish. "Every wipe butt, Loneliness of toilet paper, The paper received from the mother to forget." And possibly the best evah: "Get a kiss on toilet paper."