Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Helping California Stay Golden

A Conversation with the California State Bear (SPONSORED)

— May 30, 2014 — Eco
The California State Bear has left the flag to rally, teach, and activate fellow Californians to better manage their energy use, water, and other precious resources this summer. Recent national studies have revealed the effects of climate change on the nation - and California is facing a near record drought. We recently sat down with the California State Bear to talk more about his campaign to educate Californians and beyond on energy saving techniques for the summer.

Hello Mr. Bear! Can we call you Mr. Bear?
Mr. Bear, Bear, the California Grizzly, handsomest Grizzly in the state… whatever you want.

So you've recently taken a break from posting up in our California State flag. How come?
Well, I love my job, but I also love talking to fellow Californian’s about managing water and energy use, so I just decided to take a break and pursue that passion of mine a little.

What is happening in California right now to bring about this urgency to save energy?
We’re facing a historic drought, and if we don’t all do our part to join in and help California then our Golden State might start looking a little brown. Yuck.

What can I learn about at EnergyUpgradeCA.org?
You can learn all sorts of tools and tips to help the Golden State stay that way. It’s really pretty easy. The people at Energy Upgrade California are the experts, and they’ve taught me a lot.

What are some energy saving techniques Californians can begin right now?
Simple things like remembering to turn off the lights when you leave a room, or only running your water when you’re really using it. And why stop there? Upgrading to energy efficient appliances, or looking into a home energy audit are other great ways to help our state.

Why should Californians go into summer with a more energy-saving mindset?
Between the mountains, the beaches, and the endless sun, our state shows us a lot of love. Now, when facing an unprecedented drought I think it’s important for Californians to start showing some love back to the state by practicing better energy management. If we all do our part we can definitely help the Golden State Stay Golden.

Trend Themes
1. Energy Saving Techniques - Opportunity to create new technologies and products that encourage energy conservation and efficiency.
2. Home Energy Audits - Opportunity to provide services and technology to help homeowners assess their energy use and implement energy-saving solutions.
3. Water Management - Opportunity to develop new technologies and strategies to help manage water use and conserve water resources.
Industry Implications
1. Energy - Opportunity for energy companies to offer innovative solutions that help to conserve energy and reduce waste.
2. Home Improvement - Opportunity for companies in the home improvement industry to offer products and services that encourage energy efficiency and conservation.
3. Water Management - Opportunity for companies that specialize in water management to provide innovative technologies and solutions for conservation and sustainable use of water resources.
6.8
Score
Popularity
Activity
Freshness