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Endossa Shops

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It was created in Brazil, more specifically in São Paulo, a new store that works like the standards of the Search Engines algorithms.

Endossa is a new project that functions more like a community of innovation than a regular store. They rent small spaces for entrepreneurs to exhibit and market their products. It allows any micro-entrepreneur to create a brand, or product they believe in, then rent the necessary space to launch their ideas into reality.

There are no commissions; all the money from sales goes to the entrepreneurs. All the products at the store constantly refreshed, thanks to the ideas of those who sell and the choices of those who purchase.

The Endossa search engine will sort through millions of pages to present you with results that match your topic. The matches will even be ranked, so that the most relevant ones come first. For that, they follow a set of rules, known as an algorithm.

Frequency is one of the major factors in how search engines determine relevancy. A search engine will analyze how often keywords appear in relation to other words in a web page. Those with a higher frequency are often deemed more relevant than other web pages.

Its a good idea for business and advertising as a concept of community.

4,303 clicks • Published: Mar 28, 08 • References: endossa and geevideos
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endossa / loja colaborativa on Mar 30, 08  0 Trends   1 Comments
Hey, this is our first english writen link. We could not be happier. However there are things we would like to say. Endossa works more like blogger or digg than as a search engine. The store allows everyone to "publish" their products and then lets customers "sort and rank" them through sales. There´s an algorithm. We call it the 'Every Purchase is an endorsemet' mechanism. Basically it compares the size and location of a rented space with it´s revenue, and decides if the space can be rented again by the same brand next month. We wanted to say this because altough the post starts explaining the concept behind the store very nicely, it kind of loses connection with reality in the last two paragraphs. Anyway, thanks a lot, Wilson! This would never happen at a communist country.
endossa / loja colaborativa on Mar 30, 08  0 Trends   1 Comments