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Jon Kortajarena is Dapper for Santiago Ruisenor in Elle Men Mexico

By: Marissa Brassfield - Published: • References: santiagoruisenor & thefashionisto
Top male model Jon Kortajarena plays a sophisticated, effortlessly cool guy in this editorial for the latest issue of Elle Men Mexico. Kortajarena poses for photographer Santiago Ruisenor in menswear separates, suits and jackets by Hugo Boss, Carolina Herrera and Pull & Bear. Stylists Daniela Rodriguez and Pamela Ocampo stuck to a simple palette of denim blue, black and white for the editorial.

Kortajarena's tousled hair and days-old stubble add even more visual punch to his devil-may-care attitude. The Elle Men Mexico editorial is called "Say Yes to Being Cool." I especially like how the filmlike borders of each photo were intentionally left in the print version of the spread; this detail adds another effortless measure to an already laid-back pictorial. Stats for Charismatic Cool-Guy Fashion Trending: Older & Buzzing
Traction: 29,214 clicks in 182 w
Interest: 4 minutes
Concept: Elle Men Mexico
Related: 107 examples / 82 photos
Segment: Males, 18-55
Comparison Set: 39 similar articles, including: punk rock formalwear, preppy summer menswear, and dapper winter fashion.