Rockstar

Eggo Waffle Shortage Shouts "Leggo My Eggo, It's the Only One Left!"

By: Katie Cordrey - Published: • References: abcnews.go & sanluisobispo
According to news releases this week, an Eggo waffle shortage is likely to continue until mid 2010. Waffle-producing operations have been shut down at multiple production plants because of a variety of problems including bacterial contamination, rain, and facilities’ damage. The lack of the popular breakfast food on store shelves has caused quite a stir on the Internet and has been fodder for late night comedians.

The Kellogg company is working to address the waffle shortage, however: “We are working around the clock to restore Eggo store inventories to normal levels as quickly as possible,” spokeswoman Kris Charles wrote in a public e-mail.

Consumer alerts have been issued to inform consumers about the waffle shortage and when customer might expect to see Eggos once again populating store shelves. Meanwhile, fans can meetup on Facebook Eggo Waffles Group and tweet Eggo concern on Twitter. Stats for Curtailed Convenience Foods Trending: Older & Average
Traction: 4,121 clicks in 261 w
Interest: 4 minutes
Concept: Curtailed Convenience Foods
Related: 39 examples / 30 photos
Segment: Females, 12-55
Comparison Set: 14 similar articles, including: outrageous sex ad raises awareness, breakfast for geeks, and deliberate shortage.