Although it's satisfying to buy a big bottle of lotion at a discount, it's a hassle to bring tote it on a trip to the beach. Efficiency Avene packaging suggests a different means of wrapping salon products, which is optimized for handy interaction between the cosmetics and the consumer.
Sharif Sahraoui of La Seconde d'Après designed these long boxes with single serving sachets that look a great deal like disposable teabags. In fact, these folded silver foil pouches contain Avène and Filorga body creams that are encased for the convenient stashing in purses and pockets for use on the go.
Although it isn't clear exactly from where the materials in Efficiency Avene packaging come, the tiny packets and their crates are apparently a more environmentally friendly solution to plastic bottles as well.
Stats for Single Serve Branding
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Concept: Efficiency Avene Packaging
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Segment: Females, 18-35
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Single Serve Branding
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