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Edible Sand Toys

'Yummy Sand' Can Be Sculpted into Sand Castles or Chewed to Form Bubble Gum

— February 22, 2019 — Life-Stages
From DIY lollipop kits to edible candy clay, Delicrea offers a range of food toys that promise to delight kids in more ways than one—and its 'Yummy Sand' is a unique take on edible sand.

For a variety of cakes and confections, crumbled graham crackers are often used to create realistic-looking edible sand. Delicrea's Yummy Sand is described as a "delicious sugar mix with [a] sand texture" that can be used to create castle sculptures or chewed to form a bubble gum treat.

Inside the packaging for the edible toy, kids will find various tools and illustrated placemats to help them sculpt imaginative creations with the edible, sugary sand in fruity flavors like cherry and blueberry.
Trend Themes
1. Edible Toys - Creating food toys that are not only fun to play with but also edible provides a unique and innovative experience for children.
2. Interactive Packaging - Including tools and accessories within the packaging of edible toys enhances the play experience and encourages creativity.
3. Flavored Sand - Introducing different fruity flavors to edible sand adds an extra element of excitement and taste for children.
Industry Implications
1. Food and Beverage - Incorporating edible toys as a product line within the food and beverage industry can attract a new customer segment and drive sales.
2. Toy and Game - Expanding into the production of edible toys allows the toy and game industry to tap into the growing demand for interactive and immersive play experiences.
3. Packaging and Printing - Developing innovative packaging solutions for edible toys that enhance the overall experience can create new opportunities for the packaging and printing industry.
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