This Company is Now Shifting Towards Sustainable Product Lines

By: Katherine Pendrill - May 9, 2016
References: ikea & psfk
IKEA recently announced that it will begin directing its attention towards eco-friendly home furnishings. With the demand for furniture reaching its peak in the West, there is a growing need for brands such as IKEA to focus on sustainable products.

According to the brand, its new 'circular IKEA' initiative will aim to give consumers more opportunities to repair or recycle current home furnishings. The brand is also working on a line of products that serve multiple different functions inside and outside of the home. Some of the sustainable products already available to consumers include a hydroponics kit and a minimalist bicycle. Both are designed to make it easier for consumers to adopt a more sustainable lifestyle both inside and outside the home.

With more eco-friendly home furnishings in the works, IKEA is hoping to create products that help consumers adopt more sustainable behaviors.