Alex and Ani Creates Eco-Conscious Jewelry with a Purpose

By: Vasiliki Marapas - Apr 9, 2015
References: alexandani
Alex and Ani is an eco-conscious jewelry company dedicated to making pieces that are both sustainable and meaningful, intended to "empower the light in you."

Not only are the materials sustainable, the processes by which are put together are eco-conscious as well. Attached to every bangle is a unique meaning or significance, allowing consumers to choose the piece that best reflects them, both in terms of aesthetics and personality. Titled 'The Pursuit of Persephone,' Alex and Ani's latest collection of eco-conscious jewelry would be perfect to wear this upcoming Earth Day (April 22nd).

The surge in eco-conscious companies reflects the construction of a new type of consumer; one that is not only aware, but passionate, about the issues that plague the environment, and eager to help in their small way.