I just love this ad for Dask Compulsary Earthquake Insurance. Getting people to sign up for earthquake insurance is not easy, but after looking at the scattered text at the bottom of this ad, I am sure people will begin to at least consider purchasing earthquake insurance.
The ad was created by advertsing agency Grey Istanbul, Turkey with creative direction by Nurcan Yildiz, Baris Alkan, and Cigdem Kurt. The copy was written by Azat Gül.
Stats for Earth-Shattering Headlines
Trending: Older & Chilly
Research: 2,015 clicks in 376 w
Interest: 4 minutes
Concept: Earth-Shattering Headlines
Related: 35 examples / 27 photos
Segment: Neutral, 18-55
Comparison Set: 13 similar articles, including: relative rebranding, pay-as-you-go car insurance, and 22 family-friendly social media initiatives.
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