The Dylon Fabric Print Campaign Gives Hated Presents New Life

By: Luisa Amanda Gomes - Published: Jun 5, 2010 • References: dylon & advertlover
The Dylon Fabric print campaign will certainly brighten up your day. The brilliant minds at Grey Paris have come up with a clever series of ads that depict scenarios in which loved ones give family members gifts that they secretly desire.

The Dylon Fabric print campaign offers a simple solution: Dye those brutal items another color, then regift them to that same family member. The tagline on each ad sums it up nicely: "Give clothes a second chance."

I know I’ll keep this advertisement in mind when my birthday rolls around. Stats for Regifted Dye Ads Trending: Older & Chilly
Research: 2,299 clicks in 311 w
Interest: 4 minutes
Concept: Dylon Fabric Print Campaign
Related: 55 examples / 42 photos
Segment: Females, 12-55
Comparison Set: 20 similar articles, including: spray on fabric, 99 recycled gift ideas, and shirt fabric kicks.