The Duane Reade App Vastly Improves Customer's In-Store Experience

By: Meghan Young - Feb 20, 2015
References: duanereade & marketwatch
For once, there is a tech update that will not frustrate consumers for its insignificant changes; instead, the updated Duane Reade app brings a meaningful revision that integrates iBeacon Bluetooth technology. A few of the benefits from this update involves "new Weekly Ads & Coupons, Pill Reminder, DR Walk-In, Preferred Store, Shopping List, Steps and QuickPrints from Instagram," reports Market Watch.

Of course, the best benefit of the Duane Reade app revolves around the improvement of in-store user experiences. Calvin Peters, PR and Digital Communications Manager for Walgreens, says, "This update aligns with our goal to provide them with tools, programs and category specific consumer-generated media that offer relevant convenience, including trusted product and service insights."