DRL Diabetes Ads Turn Organs into Treats

By: Alison Heller - Published: Mar 21, 2010 • References: ibelieveinadv
If you’ve ever wondered what your vital organs look like to diabetes, the answer is "delicious!" This series of DRL diabetes ads compares the heart, eyes and kidneys to frozen treats, reminding people with diabetes that too much sugar can cause heart and kidney failure and blindness.

The DRL diabetes ads above also ensure that I will never be able to look at another ice cream cone without imagining my heart beating on top. What’s next? A liver in a shot glass? Stats for Kidney Popsicles Trending: Older & Average
Research: 11,025 clicks in 322 w
Interest: 4 minutes
Concept: Diabetes Ads
Related: 42 examples / 32 photos
Segment: Neutral, 18-55
Comparison Set: 15 similar articles, including: shockvertising with bite, top 50 shockvertisements, and fatty shockvertising.