DriveSmart Plus Prevents Texting From Cars in Motion

By: Jordan M - Published: Jan 19, 2011 • References: launchlabfortheworld & engadget
T-Mobile has just unveiled their innovative DriveSmart Plus program which they hope will help save lives.

DriveSmart Plus is straightforward and functions intuitively, so it's user-friendly even for relatively tech-clueless parents. For $4.99 a month, every phone on the attached account automatically forwards any calls received while in a moving vehicle to voicemail, while incoming texts are rebuked with an immediate response informing the sender that the receiver is driving. With this initiative, DriveSmart Plus could help drastically cut down on the growing number of texting-related accidents that occur each year. Stats for Anti-Text Driving Apps Trending: Older & Chilly
Research: 1,318 clicks in 278 w
Interest: 2.8 minutes
Concept: DriveSmart Plus
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Segment: Males, 18-55
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