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Drew Magazine's Hair in the Air Fashion Story Captures Movement

By: Jana Pijak - Published: • References: dreweditorial & fuckingyoung.es
Bruce Machado, Lucas Kittel and Reinaldo Berthoti star in Drew magazine's "Hair in the Air" fashion story by photographer Daniel Rodrigues. The models channel modern hippies in a photoshoot that is styled by Cesar Valdivieso.

The guys sport tye-dyed and patterned pieces from fashion label Icarius Project that range from graphic, statement tees, ethnic-inspired shawls and vivid headscarf accessories that are a nod to a tribal style aesthetic.

Hair stylist Hannette Woods manages the models' long and braided locks as they leap and run while posing for the camera. Capturing movement, the "Hair in the Air" editorial for Drew magazine is a nod to 70s styling. The photoshoot is a contemporary take on bohemian looks that are making a major comeback in the world of fashion. Stats for Dynamic Bohemian Editorials Trending: This Quarter & Buzzing
Traction: 1,673 clicks in 17 w
Interest: 2.6 minutes
Concept: Drew Magazine
Related: 105 examples / 81 photos
Segment: Neutral, 18-55
Comparison Set: 39 similar articles, including: boho beachwear editorials, earthy hippie chick editorials, and seductively boho 70s editorials.