Who says aid has to be all stuffy, serious and no fun? Seoul-based design studio Unplug offers an ingenius packaging solution. Dreamball packaging is a cylindrical container for aid packages. After the contents are emptied, the paper surrounding it can be removed and made into different-sized balls (instructions can be found on the container).
Although Dreamball packaging can be made into many sizes, the preferred ball is most likely a soccer ball. The Dreamball packaging enables children in Third World countries who receive aid packages, to take some joy in a game of soccer and escape--even if momentarily--the poverty and disaster that may surround them.
Dreamball packaging also allows parents and children to posses a sports ball, when they may not otherwise be able to, and is also another fun and functional way to make use of packaging and to encourage recycling and sport.
Social Soccer Balls
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