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Dream Vacation Ads Show You Can Have It for Real

By: Ayman - Published:   Updated: Apr 5 2011 • References: adsoftheworld
These ads by the Tourist Association Portorose of Slovenia use sleepwalking to show you can have a “vacation you are dreaming of.”

The ads show a perfect vacation scene with one of the models sleepwalking on his/her partner’s shoulders.

The ads were photographed by Tomo Brejc for Saatchi & Saatchi Slovenia with creative director/ copywriter Matej Kodric, and art director Vladan Srdić. Stats for Sleepwalking Fantasies Trending: Older & Chilly
Traction: 5,200 clicks in 293 w
Interest: 4 minutes
Concept: Sleepwalking Fantasies
Related: 60 examples / 46 photos
Segment: Neutral, 18-55
Comparison Set: 22 similar articles, including: love vacation, staycations, and babymoons.