Considering that the DraftFCB 'Mad Men' ad campaign is for a show about advertising, there's probably a lot of pressure to stand out. That's exactly what this particular ad does. In fact, I'm sure people around the world are just falling for it (pun intended, of course).
Placed in New Zealand, the DraftFCB 'Mad Men' ad campaign is marketing the new season starting in February 2011. It is so well-executed, it almost makes me feel as though I'm actually watching the opening credits of the show.
Stats for Falling Man Campaigns
Trending: Older & Average
Research: 2,174 clicks in 273 w
Interest: 3.9 minutes
Concept: DraftFCB Mad Men
Related: 70 examples / 54 photos
Segment: Neutral, 18-55
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