The Dr Marten SS14 Campaign is Rebellious

By: Kristina Marković - Published: Feb 18, 2014 • References: drmartenscanada & dropbox
The Dr Martens SS14 campaign is rad and rebellious.

The alternative shoe brand campaign video displays many different kinds of people from all walks of life rocking Dr. Martens. The video has revolution-like scenes with individuals expressing what they stand for. The theme for its latest campaign is #standforsomething. People are encouraged to be proud of what they believe and stand for, whether that be personal style, lifestyle choices or personality. The popular Dr Marten boots are often worn by a younger demographic, however, the video is trying to expand the brands demographic to anyone and any age. 

The rad characters who appear in the Dr Martens SS14 campaign video are all unique with unique views on what they stand for. The Dr. Marten campaign video and fresh new collection is inspirational. Stats for Rebellious Combat Boot Commercials Trending: Older & Mild
Research: 606 clicks in 117 w
Interest: > 3 minutes
Concept: Dr Marten SS14
Related: 74 examples / 57 photos
Segment: Neutral, 12-35
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