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Woolly Sweater Kicks

Springcourt Designs Dover Street Market Shoes

— July 20, 2010 — Fashion
Considering the on-and-off heatwaves making their way through Toronto, I'm beginning to reminisce the days I can put on a warm sweater. With a woolly sweater design, these Dover Street Market shoes designed by Springcourt are definitely bringing the heat.

Matching perfectly with my winter argyle sweater, these wool-patterned Dover Street Market shoes by Springcourt look like something I'd wear to the chalet while chilling by the fireplace.

Implications - There is an undeniable market for cool sneaker designs, as sneakers are an easy opportunity to add style and flair to an otherwise simple outfit. Businesses that can create designs that play with patterns are more likely to appear as must-have, unique products in the eyes of consumers.
Trend Themes
1. Patterned Sneaker Designs - The trend towards patterned sneaker designs allows for unique product offerings, presenting a disruptive innovation opportunity for businesses.
2. Wool-based Fashion - The use of wool in shoe design presents a disruptive innovation opportunity in the fashion industry, as it offers a warm and stylish alternative to traditional materials.
3. Chic Winter Wear - The trend towards chic winter wear presents a disruptive innovation opportunity for businesses in the fashion industry looking to create stylish and practical garments.
Industry Implications
1. Fashion Industry - The fashion industry can capitalize on the trend towards patterned sneaker designs and wool-based fashion to create unique and stylish products for consumers.
2. Footwear Industry - The use of unexpected materials, such as wool, in footwear design presents a disruptive innovation opportunity for the footwear industry to create novel products.
3. Retail Industry - Retailers can take advantage of the trend towards chic winter wear and offer practical and stylish garments to customers, particularly during the colder months.
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