Faux In-Bed Partners
The 'Double Occupancy Costume' is a creative and daring idea for a costume, ensuring you'll get plenty of stares as you bring your "date" trick-or-treating.
Implications - One of the best ways for a company to increase their brand's recognition is by investing in a product that features both novelty and shock value elements. The product stands a good chance of attracting interest from consumers, critics of the product's image, and the news media seeking a controversial story. These three elements comprise a perfect storm for raising brand awareness.