The Don't Google It Medical Campaign Reminds You to Be Wary of Web Searches

By: Laura McQuarrie - Nov 7, 2014
References: gezondheidenwetenschap.be & adverblog
'Don't Google It,' is a video that reminds you to consult a reliable source when you're sick rather than whipping yourself into a tizzy about what you find about possible symptoms online, which can often be extremely misleading and unreliable.

The ad comes from Gezondheid en Wetenschap, an online platform that provides a variety of reliable medical information. In the ad, the conditions of a guy who has a paper cut are made out to be way worse than they really are.

What's neat about this ad is that it was introduced using Google AdWords, so that every time someone did search for a specific symptom, the first results that would pop up would be this video, reminding them to look into a reliable source first.