This Domestic Violence Awareness Stunt Takes the Form of a Runway Show

By: Laura McQuarrie - Jan 10, 2015
References: facebook & adsoftheworld
As part of the International Campaign of 16 days of Activism, N'weti set up a shocking domestic violence awareness stunt during Mozambique Fashion Week.

Hoping to deliver a strong message about gender-based violence, the unusual runway show had women walk down the runway with makeup that made them look bruised and battered, complete with clothes that were disheveled. While runway shows are often used to showcase styles that will become popular in the future, this runway show was presented as one "that should have never happened," as well as one that should not be a source of inspiration for the future. To culminate the show, models walked down the runway with signs to indicate where victims of abuse could reach out for aid.