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DIY Bitters Classes

This Class Teaches Guests How to Make Their Own Bitters & Liqueurs

— October 27, 2015 — Lifestyle
Author Kate Payne created a "DIY Bitters Class" where she teaches people how to make their own bitters. The hands-on workshop aims to show participants how to create delicious homemade alcohol bitters using botanicals and syrup.

The ticketed event teaches the participants how to craft their own unique bitters and liqueurs. Each guest will "learn the science behind and basic techniques for home infusions." This unique event is a playful gathering that encourages guests to bring their own booze and wine, while partaking in an educational experience where they will learn about the wonderful world of bitters.

These cocktail-enhancing liquids can sometimes be an overlooked ingredient, but Kate Payne aims to revive bitters with her hands-on classes. The DIY Bitters Class is a great way to experience alcohol in a new way, while it also provides an educational factor as well. The class touches on bitters as a herbal remedy for relaxation, digestion and more.
Trend Themes
1. DIY Bitters - Opportunity for businesses to offer DIY bitters kits and workshops to cater to the growing interest in craft cocktails and unique drink experiences.
2. Home Infusions - Opportunity for companies to create and market home infusing kits and products for consumers who want to experiment with creating their own custom bitters and liqueurs.
3. Education-driven Experiences - Opportunity for event organizers and businesses to design educational experiences that combine entertainment and learning, catering to consumers' desire for engaging and interactive activities.
Industry Implications
1. Hospitality - Hotels and bars can introduce DIY bitters workshops and classes as a unique experience for guests, enhancing their overall customer experience and attracting new customers.
2. Craft Beverage - Craft breweries and distilleries can tap into the DIY bitters trend by offering bitters-making workshops or creating their own line of craft bitters to complement their existing product offerings.
3. Wellness - Companies in the wellness industry can incorporate bitters education into their offerings, promoting the health benefits of bitters as herbal remedies for digestion and relaxation.
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