Wildly creative artist Emmanuelle Moureaux created the 'Sparkling Bubbles' display for Coca-Cola, which features hundreds of colorful balls that seem to have emerged from a Coca-Cola glass. This installation is meant to represent the kind of joy that comes from drinking and sharing a Coke.
This beverage-inspired art installation seems almost magical. Brightly colored bubbles are seen here dangling from the ceiling of the exhibit (held up by thin pieces of string). Coca-Cola wants consumers to believe that drinking this bubbly carbonated beverage will bring them happiness. Moureaux perfectly expresses that message to viewers by turning an empty Coke glass into a thing of magic and wonder.
The 'Sparkling Bubbles' art installation will likely make viewers smile, regardless of whether or not they drink Coca-Cola.
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