Superstar

The Dingo Natura Dog Food Branding is Simple and Wholesome

By: Laura McQuarrie - Published: Apr 14, 2014 • References: zoo.ad and packagingoftheworld
Except for a few small symbols on the front of its bag, the Dingo Natura dog meal packaging hardly alludes that it's for dogs, which is probably what makes it seem like it would be so tasty. As much as it may not seem like it initially, Dingo Natura is a premium line for pets, offering wholesome and healthy food for dogs. The bags are simply labelled with names like 'Fish and Rice' or 'Lamb and Rice,' plus some mouth-watering pictures of meat and vegetables.

The Dingo Natura bags were developed by Spain-based design agency Zoo, showing off crisp white packaging that highlights the pet food products as fresh, delectable and gourmet—for dogs, of course.