The Mirrus Retail Mirror Supports Unparalelled Customer Interaction

By: Alex Curiger - Published: Apr 15, 2014 • References:
Mirrus creates true consumer facing technology utilizing a mirror that influences consumer behavior with relevance and emotion to optimize the buying opportunity of the consumer. The Mirrus platform delivers the only solution for brands to create and control a personalized experience for their consumer that is uniquely superior.

The Digital Retail Mirror is a perfect fit for Duty-Free retail in terms of attracting customers and to explain a product without using staff. This helps to save costs and gives an unforced customer interaction, which is great for Millennials (18 to 35-year-olds).

The tower mirror is a great POS and could be adjusted easily for brands. The smaller countertop unit could be used for cosmetics, jewelry, eyewear and headwear. Stats for Digital Retail Mirrors Trending: Older & Warm
Research: 1,382 clicks in 109 w
Interest: > 3 minutes
Concept: Digital Retail Mirror
Related: 75 examples / 58 photos
Segment: Females, 12-55
Comparison Set: 28 similar articles, including: airports as shopping destinations, shopping cart concierge, and scannable rewards card apps.