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The Mirrus Retail Mirror Supports Unparalelled Customer Interaction

By: Alex Curiger - Published: Apr 15, 2014 • References: mirrus.ch
Mirrus creates true consumer facing technology utilizing a mirror that influences consumer behavior with relevance and emotion to optimize the buying opportunity of the consumer. The Mirrus platform delivers the only solution for brands to create and control a personalized experience for their consumer that is uniquely superior.

The Digital Retail Mirror is a perfect fit for Duty-Free retail in terms of attracting customers and to explain a product without using staff. This helps to save costs and gives an unforced customer interaction, which is great for Millennials (18 to 35-year-olds).

The tower mirror is a great POS and could be adjusted easily for brands. The smaller countertop unit could be used for cosmetics, jewelry, eyewear and headwear.