In terms of T-shirts, many clothing designers will try anything to cut through the congestion of vibrant, punchy designs out there; however, at least at night, such designers will be out of luck when their decal-adorned tops encounter this glow-in-the dark Nike T-shirt design from Digimental Studios.
The London-based design studio demonstrate they know a thing or two about staying well ahead of the curve with this bright idea. Not only do their decals glow in the dark, they are funky and hip. This demonstrates the studio's talent for graphic design as well as enlightened concepts.
Their decals shed some light on what makes for inventive clothing design. Plain tops will always be fashionable to some extent due to their simplicity. Though one would have to be dim not to see the appeal these tops can have in nightclubs and parties.
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Concept: Digimental Studio
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Segment: Neutral, 12-35
Comparison Set: 28 similar articles, including: criss-crossed sneakers, sporty ballet shoes, and luminous reptile runners.
Terrifically Luminous Tops
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