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Didino Olive Oil Packaging References the Harvest of the Pitted Fruit

By: Amelia Roblin - Published: • References: manasteriotti & thedieline
The benefit of having a boutique business is that it allows the owner the opportunity to present her products with lovely details. Didino Olive Oil packaging goes beyond the mass-manufactured bottle and begins to tell the story of the man behind the goods.

Manasteriotti Maric was approached to develop the elegant brand communication strategy. Working with a woman still invested in her grandfather's business, the creatives conceived a contemporary yet nostalgic visual identity for the product.

The name of the brand can be translated to "Grandpa's" and the extended N in the crisp typeface signifies his cane. There are clarity and fluidity to the characters that references the liquid contents in a modern way. To complete the image, the jute-like fabric sack of Didino Olive Oil packaging alludes to the traditional harvesting bags used in the groves by granddad. Stats for Bagged Bottle Branding Trending: Older & Mild
Traction: 6,483 clicks in 118 w
Interest: 3.2 minutes
Concept: Didino Olive Oil Packaging
Related: 85 examples / 65 photos
Segment: Neutral, 18-55+
Comparison Set: 31 similar articles, including: celestial circular bottles, paint-dipped packaging, and garlic clove caddies.