Fashion legend Diane von Furstenberg reveals her love of packing and traveling in the chic promotional video ‘The Art of Packing.’ Narrated by Diane herself, the lively and bubbly animation sheds a light on Diane’s nomadic existence. Made to further the label’s gorgeous luggage line, the video features minimalistic geometric aesthetics that cleverly morph from one scene to the next, accurately capturing the transient lifestyle of a frequent traveller.
Drawing inspiration from the master of graphic design the late Saul Bass, the animation itself echoes the simplicity of packing light. The feminine figure at the center of this boldly vibrant environment of clean lines, floats effortlessly and happily from location to location demonstrating Furstenberg’s sage advice of being thoughtfully prepared for anything that might come up. If you follow the wisdom of the fashionable traveler, you’re sure to find your legs in any situation.
With the calming voice of Diane von Furstenberg in your ear and her fashionable luggage by your feet, you’ll find the power to relax regardless of he multitude of time zones you may find yourself in.
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