Penelope Cruz Writes and Directs Latest Agent Provocateur Campaign

By: Meghan Young - Published: Jul 23, 2014 • References: agentprovocateur & adrants
The latest campaign for Agent Provocateur focuses on a desert stripping lingerie film that will get men all hot and bothered. In fact, they are represented by way of a lost man who appears to be seeing a mirage of sexy women in place of a more typical oasis. Yet this vision isn't so out of context when it comes to this label.

Written and directed by actress Penelope Cruz, who happened to have a big hand in the last campaign as well, she makes a split second appearance at the beginning of the desert stripping lingerie film. Although just a teaser for now, Adrants surmises what the full video will reveal, "Yet another male fantasy? A long lost photographer in search of his next objectifying lingerie shoot? Yet another reminder that most of us don't look all that great with our clothes off." Stats for Desert Stripping Lingerie Films Trending: Older & Buzzing
Research: 8,467 clicks in 96 w
Interest: 3.1 minutes
Concept: Desert Stripping Lingerie Film
Related: 59 examples / 45 photos
Segment: Females, 18-55
Comparison Set: 21 similar articles, including: feminine city fashion ads, beach affair fashion ads, and supermodel lingerie lines.