Mini has rolled out an action-packed commercial where possessed shopping carts attack and destroy cars in the parking lot of a supermarket.
The Demon Carts TV spot features demonic carts that protect the parking lot and attack any car that dares to park there. Their reign comes to an end when a Mini cooper comes to the neighborhood and uses its size and smooth handling to destroy each and every one of these carts.
The action is pretty cool and the music by Beacon Street Studios adds an extra dimension to the fun commercial.
The spot was directed by Geordie Stephens for Butler, Shine, Stern & Partners.
Stats for Possessed Shopping Carts
Trending: Older & Chilly
Research: 5,010 clicks in 403 w
Interest: 4 minutes
Concept: Possessed Shopping Carts
Related: 47 examples / 36 photos
Segment: Neutral, 18-35
Comparison Set: 17 similar articles, including: top 100 marketing innovations in may, modular bar carts, and top 30 gaming innovations in may.
Possessed Shopping Carts
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