The flowery design is a marked aesthetic improvement. Although DEMAKERSVAN's Lace Fence is just a concept, it's one I wouldn't mind seeing into production.
Implications - Thinking outside the box is an important part of advertising that is often times a lot harder than it seems. Some of the best ideas can come from the most ordinary objects such as the featured work of DEMAKERSVAN. Ordinary has the ability to become extraordinary with a little thought and creativity.