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DEMAKERSVAN Add Lace to the Traditional Chain-Link Design

By: Marissa Brassfield - Published:   Updated: Jun 1 2011 • References: demakersvan & dinosaursandrobots
Let's face facts: The traditional chain-link fence looks great on a construction site, but it's not exactly the most welcoming design created. DEMAKERSVAN have bucked tradition with their Lace Fence, which works embroidery-esque patterns into a standard industrial chain-link fence.

The flowery design is a marked aesthetic improvement. Although DEMAKERSVAN's Lace Fence is just a concept, it's one I wouldn't mind seeing into production.

Implications - Thinking outside the box is an important part of advertising that is often times a lot harder than it seems. Some of the best ideas can come from the most ordinary objects such as the featured work of DEMAKERSVAN. Ordinary has the ability to become extraordinary with a little thought and creativity.

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Traction: 4,309 clicks in 299 w
Interest: 4 minutes
Concept: Feminine Fences
Related: 70 examples / 54 photos
Segment: Neutral, 18-35
Comparison Set: 26 similar articles, including: floating fence graffiti, peculiar divides, and virtual fence for kids.