IKEA's New London Store Will Be Dedicated to Sustainability

By: Katherine Pendrill - Apr 11, 2017
References: uk.fashionnetwork & wwd
Earlier this year, IKEA announced that it will be opening a new concept store in London that will be dedicated to sustainability. While the budget-friendly furniture retailer has already made several moves towards a more eco-friendly business model, the new concept store takes its green efforts a step further.

IKEA's new concept store will be located in the Royal Borough of Greenwich and it will be similar in size to the brand's other London stores. In order to reinforce its commitment to sustainability, the store will be equipped with green elements such as a roof pavilion, a community garden and a biodiverse garden. The store will also be designed so that it will "ensure energy and resource efficiency" through the use of rainwater harvesting panels, solar panels and other energy-saving initiatives. There will even be space for parking bikes and charging stations for electric cars.

With a growing number of consumers going green, there is greater interest in retailers that are dedicated to sustainability.