The Dead Castle Project AW11 collection offers toned-down Gothic looks for those who want a darker edge to their wardrobe without falling head-first into the abyss. Although not quite cherry, this catalog is quite the departure from the fashion label's usual dose of deathly themes. Instead of being surrounded by tombstones and other cemetery staples, the Dead Castle Project AW11 catalog takes place smack dab in the middle of nature.
Of course, the hipster brand is still steeped in melancholy. Even as the models in the Dead Castle Project AW11 lookbook "frolic" around, the black-and-white stills just emphasizes the monochromatic fashion. Yet that is what this label does best, along with illustrated tees and superb lettering. The accompanying video shows off stylist Sarah Webb's interpretation of the Sydney label's designs.
Stats for Gothic Nature Catalogs
Trending: Older & Average
Research: 7,428 clicks in 236 w
Interest: 4 minutes
Concept: Dead Castle Project AW11
Related: 111 examples / 85 photos
Segment: Neutral, 12-35
Comparison Set: 40 similar articles, including: afterlife-inspired fashion, blinding metallic captures, and silent shadow shoots.
Gothic Nature Catalogs
More Stats +/-
Blinding Metallic Captures
Silent Shadow Shoots
Desert Floor Face Masks
Steamy Rockstar Shower Shoots