The DC Shoes Gymkhana Four Hollywood commercial features an elaborate setting befitting a Hollywood blockbuster.
The DC Shoes Gymkhana Four Hollywood commercial starts off with an opening that looks straight out of the movies. Each new screenshot introduces a product, including the virtually indestructible KB Summit Jacket, Ken Block and the 2011 Ford Focus, and the Block Spartan High-Top sneaker.
Block drives his 2011 Ford Focus through a barren wasteland, featuring fire and burning tires, while navigating around tight corners and zooming through straightaways with aplomb.
The DC Shoes Gymkhana Four Hollywood commercial continues a fad we have seen over the last few years -- companies investing in their advertising so their ads are just as much entertainment as they are marketing. And mission accomplished, if I do say so myself. I don't remember a single DC Shoes ad I've seen before this, but I certainly won't forget this one.
Stats for Mega Drifting Commercials
Trending: Older & Mild
Research: 1,332 clicks in 248 w
Interest: > 3 minutes
Concept: DC Shoes Gymkhana Four Hollywood
Related: 111 examples / 85 photos
Segment: Males, 12-55
Comparison Set: 40 similar articles, including: extreme sports fusion, mega ramp skateboarding, and rock legend sneakers.
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